Top 5 Social Apps on Android in Portugal - Q2 2025

In the second quarter of 2025, the social media landscape on Android in Portugal showcased interesting trends among the top-performing apps. This analysis, based on data from Sensor Tower, highlights the weekly downloads, revenue, and active user metrics for Threads, TikTok - Videos, Shop & LIVE, Instagram, Facebook, and Facebook Lite.

Threads experienced fluctuations in weekly downloads, starting at about 12.3K at the beginning of April and ending at around 9.6K by the end of June. The app maintained a stable user base, with weekly active users ranging from 477K to 533K throughout the quarter.

TikTok - Videos, Shop & LIVE consistently generated significant weekly revenue, reaching up to approximately $73.4K by the end of June. Downloads saw a gradual increase towards the end of the quarter, starting from 8.6K and reaching 9.2K. Active users remained robust, fluctuating between 935K to over 1M.

Instagram maintained a strong presence in terms of both revenue and user engagement. Weekly revenue peaked at about $8.2K in early June. Downloads showed a slight rise towards the end of the quarter, reaching 6.5K. Active users remained high, consistently around 1.7M to 1.8M.

Facebook showed stable revenue trends, peaking at approximately $3.2K in mid-June. Downloads varied slightly, ending at around 6K by late June. Active users remained consistently high, with figures oscillating around 2M throughout the quarter.

Lastly, Facebook Lite saw a moderate number of downloads, peaking at about 4.7K in late May. Active users steadily increased, starting from 32K and reaching over 41K by the end of June.

For more detailed insights and data, visit Sensor Tower's website.